With an expensive desalination plant coming on stream in the near future, perhaps the authorities have a vested interest in winding back their previous campaigns to save water. But I wonder if consumption is going to be increased to any significant extent by the efforts Yarra Valley Water is currently undertaking to persuade us to drink tap water instead of bottled water? With our recent water account was a reminder that a litre of bottled water is 1,490 times the cost of tap water and the same as 6000 glasses from the tap!
Well, perhaps I'm being unfair! I guess there really is a useful purpose served by getting us to question our apparent addiction to bottled water.