02 March 2012

And then there was - Ashurst

1 March marked the change in name of Blake Dawson to Ashurst.   Generations of tradition (and goodwill, too?) replaced in the name of globalisation.  Perhaps it is indeed the way of the future, but at least some of us had mixed feelings.   The changeover was supported by a slick campaign, with strict instructions that anything with the old name can now only be used internally.  However,  even though the screensavers and mousepads were updated, the coffee cups survived!

2 comments:

  1. I see that one of the consequences of globalisation is that a picture of a very youthful looking gxh has appeared on the website

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  2. Hmmm, I wonder if one has to go to London to get the photo updated.....here's hoping!

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